digital marketing

  1. MoocLab

    Courses Digital Marketing - A Lucrative Skill you Can Learn Online (with recommended courses)

    The impact of the COVID-19 pandemic has left us with the deepest global recession in recent times, a record number of redundancies and high unemployment rates. It is therefore not surprising that many people are now asking themselves what job they should upskill or reskill for in order to land...
  2. MoocLab

    Courses New! Social Media Marketing Professional Certificate from Facebook

    In partnership with Coursera, Facebook has recently launched a Professional Certificate in Social Media Marketing designed to make learners with no prior digital marketing experience job ready in about 5 months. The program is made up of 5 courses covering an industry-relevant curriculum which...
  3. MoocLab

    Courses Viral Marketing and How to Craft Contagious Content

    With over 87,000 learners already enrolled, the “Viral Marketing and How to Craft Contagious Content” MOOC covers the key ideas behind viral marketing and will give you a better understanding of how to craft contagious content, build stickier messages, and get any product, idea, or behavior to...
  4. Carolyn

    Digital Marketing - A comparison of Two Top MOOC Programs

    What is digital marketing? Digital marketing is a form of advertising delivered through digital channels such as search engines, websites, social media, email, and mobile applications. Jobs in Digital Marketing: Jobs in Digital Marketing can range from trends and customer behaviour analysis to...
  5. Coursera

    Coursera Marketing in a Digital World

    Overview This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by shifting the balance of power from firms to consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 150,000...
  6. Coursera

    Coursera Digital Analytics for Marketing Professionals: Marketing Analytics in Practice

    Overview This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping you realize the power of visualizing data with artful use of numbers found in the digital space. This course is part of...
  7. Coursera

    Coursera Digital Media and Marketing Principles

    Overview The digital revolution has led to a titanic shift in the landscape of the marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of...
  8. Coursera

    Coursera Digital Media and Marketing Strategies

    Overview The proliferation of digital technology gives businesses a diverse new set of tools to reach, engage, monitor, and respond to consumers to an unprecedented degree. The aggregated and voluminous digital data can also be leveraged to better target specific consumer segments. Following the...
  9. edX

    edX Digital Branding and Engagement

    Overview Want to learn how to get people to engage with your brand, but not sure where to begin? Digital technology has rapidly evolved in the last decade, and so too has the way people communicate. Businesses can no longer rely solely on traditional business models to build brand awareness...
  10. edX

    edX Reputation Management in a Digital World

    Overview In this course, you’ll take on the role of a communications manager for a fictional organisation, making key decisions that will affect its online reputation. You will experience: how to build a robust and sustainable online reputation the positives of building a strong participatory...
  11. edX

    edX Online Marketing Strategies

    Overview The Internet has emerged as a platform to facilitate global commerce and communication. Its exponential growth has transformed the value chain of virtually every industry, and millions of commercial businesses are now doing business online. This course will introduce you to the range of...
  12. edX

    edX ($) Fundamentals of Digital Marketing, Social Media, and E-Commerce

    Overview Marketing excellence is a prerequisite for success in any business, from startups to the world’s most established enterprises, yet the art and science of marketing is constantly evolving. Arm yourself with the essential principles and practices of marketing in the digital economy by...
  13. FutureLearn

    FutureLearn Digital Skills: Digital Marketing

    Overview Learn to use digital marketing to grow your career or business Digital marketing can be a crucial tool to grow a business. On this course you will explore what digital marketing is, why it is important and look at some digital marketing strategies including display advertising, pay per...
  14. Carolyn

    10 Top MOOCs in Social Media Marketing for November 2017

    Social Media Marketing is all about growing your presence, brand and traffic by getting attention through social media sites, such as Twitter, Facebook or LinkedIn. In today's digitised world, it has become a fundamental and powerful part of any marketing campaign. The following online courses...
  15. Carolyn

    5 of the Most Coveted Specializations on Coursera

    Specializations were first introduced by MOOC Platform, Coursera, in January 2014 aiming to allow students to develop "mastery in a specific subject" through a series of related courses that often end with a capstone project. With only a handful of such learning programs available at the start...
  16. Carolyn

    Ten Top MOOCs in Digital Marketing starting in June 2017

    Ten Top MOOCs in Digital Marketing starting in June 2017 Digital Marketing is set to become the Nº1 form of advertising. Now is the time to gain those vital skills to stay competitive.
  17. Digital Business Academy

    Free Digital Business Academy

    The Digital Business Academy is a free online platform created by Tech City UK to teach you everything you need to start, grow or join a digital business. The Academy's courses are built in partnership with UCL, Cambridge University Judge Business School, Founder Centric and Valuable Content...
  18. Carolyn

    Free online courses in Digital Marketing

    The following courses cover topics in digital marketing. Although some may be part of Learning Pathways offered by the platform delivering the courses, each individual course can still be accessed for free. If you wish to gain a Certificate, you'll need to pay a fee and complete and pass the...
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