Evidence-Based Business Communication

Required Evidence-Based Business Communication

COURSE DESCRIPTION
Evidence-based business communication focuses on evaluating the evidence in support of different communication strategies, and guiding managers to identify the best strategy for different communication objectives. Using the evidence-based management (EBM) framework, this communications course provides learners with the tools to evaluate the quality of their communication efforts.

The communications skills developed in this course are particularly valuable for those interested in pursuing a marketing or communications role, marcomms professionals emerging leaders, established managers, and entrepreneurs.

Length: 6 Weeks
Effort: 8-10 hours per week
Price: FREE (Add a verified certificate for $149 USD)
Provider: Australian National University via edX
Subject: Business Communication
Level: Intermediate
Languages: English
Instructors: Karen Jansen and Byron Keating

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